From USD 532.0 million in 2019, the U.S. hand sanitizer market is predicted to grow to USD 1,289.8 million by 2025, registering a CAGR of 15.7% during the forecast period (2020–2025). The market is witnessing huge demand, due to sudden outbreak of COVID-19 pandemic in the beginning of 2020. The increasing demand of hand sanitizer have been exceeding the supply in both online as well as in retail shops due to the global outbreak of COVID-19 in a very rapid pace. Due to the COVID-19 outbreak, leads to an increase in the awareness of hand hygiene and cleaning practices among consumers and is one of the key factors driving the growth of the U.S. market.
Increasing demand for health and wellness products as a result of sudden outbreak of COVID-19 pandemic along with ever-changing preferences of consumers towards usage of convenient hygiene products are the major factors boosting the growth of the U.S. hand sanitizer market. The growing effect of COVID-19 pandemic in the country is surging the demand for hand sanitizers rapidly. The eruption of global pandemic has exaggerated the need for hand sanitizers and has led significant profit enhancement for the service providers.
Geographically, U.S. was the largest hand sanitizer market in 2019. Rapid inclination of the consumers in the U.S. towards spending significant amount towards personal care products and rampant awareness for maintaining personal hygiene are the key factors strengthening the growth of the hand sanitizer market in the U.S. Market.
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Some of the major players operating in the U.S. hand sanitizer market are Henkel AG & Company, Procter & Gamble, GOJO Industries, Inc., Reckitt Benckiser Group plc, Best Sanitizers, Inc., Unilever, Vi-Jon Laboratories Inc., and Chattem Inc.
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